The Reputational Minefield of COVID Relief for Independent Schools

August 5, 2020 | Chris Lukach, APR

COVID-related financial pressures are mounting. Financial relief may be available again soon. But the odd, public phenomenon of “Paycheck Protection Program (PPP) shaming” may have some organizations feeling scarred.

In National Business Officers Association (NBOA)‘s Net Assets, AKCG President Chris Lukach, APR explores how independent schools and other organizations considering PPP relief can steel themselves against scrutiny and limit impact on their reputation.

Thoughtful and strategic in communications can lessen the sting. Click here to read The Reputational Minefield of COVID Relief – Round 2 to learn the key considerations to steel yourself against scrutiny and limit the impact on your goodwill.