Response & Recovery: How PR Supports Senior Living During COVID-19

November 10, 2020 | Thomas Logue

2020 continues to present the world with many monumental challenges, but none have been more impactful to the senior living industry than the COVID-19 pandemic.

Early on in the pandemic, as information about the virus and best practices for infection control began to take shape, so, too, did the expectations and urgency around communicating with residents, their loved ones and staff. Open and honest communications, coupled with ethical action, proved vital to preserving trust and goodwill (and ultimately the bottom lines) of many senior care communities.

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Six Ways to Stand Out in a Competitive Internship

August 27, 2019 | Thomas Logue

For students interested in the fields of public relations or communications, it’s a good idea to have an internship or two. Internships allow you to hone your abilities, pick up practical applications for classroom-learned skills and feel out the best industry or work environment for you. But, once you have that long-sought-after internship, it’s what you do with it that matters most.

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